Emmanuel Tsekpo
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Work  /  UI / UX

Web & Product UI

Three interfaces from three different briefs: a consumer feedback platform, an enrolment page for a Pan-African entrepreneurship program, and an e-commerce site for a hardware and décor retailer.

Role
UI design & art direction
Clients
ConsumerLens · MEST · West African Hardware & Décor
Scope
Web · Desktop & tablet
Three website UIs on an iMac, a second iMac and a tablet: ConsumerLens, a green consumer Q&A dashboard; MEST, a Pan-African entrepreneurship program enrolment page; and West African Hardware & Decor Ltd, a dark hardware and decor e-commerce site.
ConsumerLens, MEST, and West African Hardware & Décor Ltd.

Brief Summary

Three different briefs, three different audiences: ConsumerLens, a dashboard for consumer questions and answers; MEST, an enrolment page for a Pan-African entrepreneurship training program; and West African Hardware & Décor Ltd, a homepage for a hardware and décor retailer.

Strategic Approach

  • ConsumerLens: a threaded Q&A feed and a sidebar of topics, in a green system built for quick scanning.
  • MEST: one question, one promise, one action — "Want to become a budding entrepreneur or innovator? Study in a Pan-African training program with a focus on practical implementation."
  • WAHD: a dark, photography-led homepage built around "Give life to your dream home" and a full product, services, and visualizer navigation.

Impact

Each interface now serves as the front door for its business: ConsumerLens' feed for day-to-day consumer questions, MEST's enrolment page for prospective applicants, and WAHD's homepage for its product and services catalogue.